PLAZA
Public information should be easy to find.
A fictional, nonpartisan civic initiative connecting information, proposals and participation in one place.
PLAZAWhen information is scattered, participation takes too much effort. The challenge is to make proposals, dates and ways to take part easy to understand.
An open identity, legible hierarchy and a journey separating information, events and participation. The same structure can support institutional communication or the clear presentation of proposals.
The concept is designed to reduce barriers to understanding and access: find a topic, read a proposal and identify the next step without relying on an isolated social post.
Four expressions of the brand, in one continuous sequence.
A study of shared space: seating, stone and shadow.An open name and a hierarchy separating topic, date and next step.
A shared word and a system that makes room. Colour, typography and cues help people recognise topics and actions without relying on decoration.
Public, in plain sight.
One proposal per piece, direct language and a visible date. Each post links to fuller information, context and a clear review responsibility.
“Public, in plain sight.” An information system for presenting topics, explaining proposals and sharing open activities, without political-affinity targeting.
Clear information. Open proposals. A place to take part.
I want this for my brandTALK TO WLSN01Proposals
Each topic brings together a summary, reference document and review status.
02Events
Date, place and ways to participate are visible before any registration.
03Participation
Each channel explains what information is requested and who reviews the message.
A concept platform with distinct areas for proposals, events and participation. Buttons and copy explain what happens after each action.
Brand, imagery and applications created for this demonstration. This is not an actual client, an active campaign or a measured commercial result.